Senz°

Senz° designs storm umbrellas with an asymmetric shape that turns to face the wind and withstands gusts up to 100 km/h. Its folding models, such as the Mini Deluxe, follow the same approach.

History

The first umbrella was designed in 2006 by three students at Delft University of Technology, tired of umbrellas that flipped inside out and ended up in the bin. They reworked the classic shape so it follows the wind instead of fighting it.

The brand aims for a more reliable and therefore less disposable product, and has applied the same thinking to other items, including a foldable suitcase launched in 2023. It is a certified B Corp.